SYN | 2011 | interactive installation



SUPPORT

ARCI ITALY for Biennale des Jeunes Créateurs d'Europe et de la Méditerranée

PRODUCTION 
Consonant

OVERVIEW
SYN is a synchronization request packet on the Internet.
SYN means “together” in ancient greek.

SYN is the synapsis. Through the synapses a neuron exchanges informations with other one within a neural network managed by the brain.
SYN is an artificial brain, a neural system with a constant exchange of electrical impulses. An interactive installation receiving data from the visitors to build a map of human communications filtered by new media. Are we just synapses transmitting data packets from one media cell to another? Are we a tiny part of a bigger brain?
The “social brain” (Luis Cozolino) exchanges information through social impulses, rather than chemical-electrical. In contemporary society, the social impulses do not just come from physical relationships but increasingly also from virtual ones. SYN represents that.

TECH SPECS
QuartzComposer sets a precise videomapping activated by audience web-interaction and topic related tweets. Using a mobile device (smartphone, tablet or laptop), anybody can send a spark, a creative contribution, from the event location or from all over the world. Each spark will activate the installation and can be visualized on the dedicated app.


CREDITS
Concept & Visual Programming: Mariano Leotta
Scenic Design: Marta Nardi, Mariano Leotta
App developing: Francesco Enea
AV performance: Kaeba (Plaster), Aikia, Born Holmer


EXHIBITIONS
XV Biennale Mediterranea, Thessaloniki, Greece
B-seite, Zeitraumexit, Mannheim, Germany 
III Moscow Biennale, MMOMA, Moscow, Russia
ISEA, Richard Levy Gallery, Albuquerque, USA
Share Prize, Museum of Natural Science, Turin, Italy (Final Short List)
Milan Design Week, HoHart Gallery, Milan, Italy 


REVIEWS
Wired/hiWHIM
InteractiveDesign.it